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The fire extinguisher on the wall does not make you feel safer. It looks boring. It gathers dust. Visitors barely notice it. Yet when smoke fills the corridor, that small red cylinder suddenly becomes the most valuable asset in the building.
Cyber preparedness is the same kind of object. It does not impress boards. It does not photograph well for annual reports. It produces no revenue line. And because nothing dramatic happens when it is working, executives quietly downgrade its importance. Until the day it works. Or worse, until the day it was needed and was not there.
This is the truth most leaders avoid: the companies that survive cyberattacks do not win because they have better technology. They win because they prepared for boredom.
Let me start with a case I have seen repeatedly, with details changed only to protect the embarrassed. READ MORE |